Holiday Air Care 2023

12 ft. Retail Display:

The fragrances featured on this display are largely inspired by nature. Therefore, a charming holiday forest theme is a natural fit to tie these brands together. Enchanting seasonal trees create a welcoming cozy aesthetic for shoppers looking to explore air care.

This modular train program is comprised of 3 full pallet displays featuring air care products from Reckitt, P&G, and SCJ. This project ships in waves from October through December with two conceptual versions for both fall and holiday seasons.

DESIGN FEATURES:

  • Two 3-sided pallets, and one 2-sided pallet

  • Common cutting dies are shared between fall and holiday versions with unique conceptual print for each season

  • Large graphic space on the hutch sides feature fragrance call-outs and educational messaging that resonates with customers.

Credits

Christine Schube
Graphic/Structural Design Lead

International Paper Retail Packaging & Display